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Program\u3002<\/p>\n<p>\u54c1\u724c\u65b9\u901a\u8fc7\u8054\u76df\u8425\u9500\u8ba1\u5212\u62db\u52df\u535a\u4e3b\u3001\u8bc4\u6d4b\u7f51\u7ad9\u3001\u5185\u5bb9\u521b\u4f5c\u8005\u7b49\u63a8\u5e7f\u8005&#xff0c;PRM\u7cfb\u7edf\u8d1f\u8d23\u7ba1\u7406\u63a8\u5e7f\u94fe\u63a5\u3001\u8ffd\u8e2a\u9500\u552e\u8f6c\u5316\u3001\u8ba1\u7b97\u4f63\u91d1\u3002\u4f8b\u5982impact\u662f\u8be5\u9886\u57df\u7684\u4ee3\u8868\u6027\u5e73\u53f0&#xff0c;\u670d\u52a1\u5ba2\u6237\u5305\u62ec\u8054\u60f3\u3001Levi\u2018s\u7b49\u3002<\/p>\n<\/li>\n<li>\n<p>\u7535\u5546\u4f01\u4e1a\u7684\u63a8\u5e7f\u8005\u4e0e\u521b\u4f5c\u8005\u7ba1\u7406\u3002<\/p>\n<p>\u7535\u5546\u54c1\u724c\u9700\u8981\u7ba1\u7406\u5927\u91cf\u7684\u63a8\u5e7f\u8005\u548c\u5185\u5bb9\u521b\u4f5c\u8005&#xff0c;PRM\u7cfb\u7edf\u652f\u6301\u5bf9\u63a8\u5e7f\u8005\u8fdb\u884c\u5206\u7ec4\u548c\u6253\u6807&#xff0c;\u4e3a\u4e0d\u540c\u7fa4\u4f53\u5236\u5b9a\u5dee\u5f02\u5316\u4f63\u91d1\u89c4\u5219\u3002<\/p>\n<\/li>\n<li>\n<p>B2B\u4f01\u4e1a\u7684\u7ecf\u9500\u5546\u4e0e\u6e20\u9053\u4f19\u4f34\u7ba1\u7406\u3002<\/p>\n<p>\u5bf9\u4e8e\u901a\u8fc7\u7ecf\u9500\u5546\u3001\u5206\u9500\u5546\u8fdb\u884c\u9500\u552e\u7684B2B\u4f01\u4e1a&#xff0c;PRM\u7cfb\u7edf\u7ba1\u7406\u4ea4\u6613\u767b\u8bb0\u3001\u6e20\u9053\u51b2\u7a81\u9884\u9632\u548c\u9500\u552e\u7ba1\u9053\u53ef\u89c6\u5316\u3002<\/p>\n<\/li>\n<li>\n<p>\u4f01\u4e1a\u7ea7\u670d\u52a1\u7684\u4ee3\u7406\u5546\u4e0e\u63a8\u8350\u5408\u4f5c\u3002<\/p>\n<p>\u54a8\u8be2\u516c\u53f8\u3001\u4ee3\u7406\u5546\u548c\u7cfb\u7edf\u96c6\u6210\u5546\u7b49\u5728\u63a8\u8350\u4f01\u4e1a\u7ea7\u670d\u52a1\u65f6&#xff0c;PRM\u7cfb\u7edf\u7528\u4e8e\u7ba1\u7406\u63a8\u8350\u5173\u7cfb\u3001\u8ffd\u8e2a\u5546\u673a\u548c\u5206\u914d\u4f63\u91d1\u3002<\/p>\n<\/li>\n<h3>\u56db\u3001\u5982\u4f55\u9009\u62e9\u5408\u9002\u7684 PRM \u7cfb\u7edf&#xff1f;PRM \u7cfb\u7edf\u63a8\u8350<\/h3>\n<p>\u578b\u8f6f\u4ef6\u4e0d\u4ec5\u662f\u8d2d\u4e70\u5de5\u5177&#xff0c;\u66f4\u662f\u5bf9\u5408\u4f5c\u4e1a\u52a1\u6d41\u7a0b\u7684\u68b3\u7406\u3002\u4f01\u4e1a\u5728\u9009\u62e9 PRM \u7cfb\u7edf\u65f6&#xff0c;\u5efa\u8bae\u4ece\u4ee5\u4e0b 5 \u4e2a\u7ef4\u5ea6\u8fdb\u884c\u8bc4\u4f30&#xff1a;<\/p>\n<ul>\n<li>\n<p>\u6839\u636e\u4e1a\u52a1\u6a21\u5f0f\u9009\u62e9&#xff1a; SaaS \u8ba2\u9605\u5236\u91cd\u5728\u6301\u7eed\u6309\u6708\u5206\u6da6&#xff0c;\u7535\u5546\/DTC \u91cd\u5728\u5355\u54c1\u5e26\u8d27\u4e0e\u4f18\u60e0\u7801\u8ffd\u8e2a&#xff0c;\u4f20\u7edf B2B \u5219\u91cd\u5728\u5546\u673a\u62a5\u5907\u4e0e\u62a5\u5907\u4fdd\u62a4\u3002<\/p>\n<\/li>\n<li>\n<p>\u8bc4\u4f30\u94fe\u63a5\u8ffd\u8e2a\u4e0e\u8f6c\u5316\u5f52\u56e0\u80fd\u529b&#xff1a; \u7cfb\u7edf\u7684\u8ffd\u8e2a\u662f\u5426\u7cbe\u51c6&#xff1f;\u662f\u5426\u7b26\u5408\u9690\u79c1\u5408\u89c4&#xff08;GDPR&#xff09;&#xff1f;\u80fd\u5426\u8de8\u8bbe\u5907\u3001\u8de8\u57df\u540d\u6709\u6548\u8ffd\u8e2a&#xff1f;<\/p>\n<\/li>\n<li>\n<p>\u68c0\u67e5\u4f63\u91d1\u89c4\u5219\u3001\u7ed3\u7b97\u548c\u652f\u4ed8\u529f\u80fd&#xff1a; \u662f\u5426\u652f\u6301\u6309\u6bd4\u4f8b\/\u6309\u56fa\u5b9a\u91d1\u989d\u63d0\u6210&#xff1f;\u662f\u5426\u652f\u6301\u81ea\u52a8\u8bbe\u7f6e\u51b7\u9759\u671f&#xff08;\u9000\u6b3e\u671f&#xff09;&#xff1f;\u652f\u4ed8\u63a5\u53e3\u662f\u5426\u652f\u6301\u8de8\u5883\u53d1\u6b3e&#xff1f;<\/p>\n<\/li>\n<li>\n<p>\u81ea\u52a8\u5316\u80fd\u529b\u3001\u6570\u636e\u62a5\u8868\u4e0e\u96c6\u6210&#xff1a; \u662f\u5426\u80fd\u4e0e\u73b0\u6709\u7684 CRM&#xff08;\u5982 HubSpot\u3001Salesforce&#xff09;\u3001\u652f\u4ed8\u7f51\u5173&#xff08;\u5982 Stripe&#xff09;\u53ca\u901a\u4fe1\u5de5\u5177&#xff08;\u5982 Slack\u3001\u90ae\u4ef6&#xff09;\u65e0\u7f1d\u96c6\u6210&#xff1f;<\/p>\n<\/li>\n<\/ul>\n<p>\u4ee5\u8fd1\u5e74\u589e\u957f\u8fc5\u901f\u7684 SaaS \u4e0e\u6570\u5b57\u4ea7\u54c1 \u9886\u57df\u4e3a\u4f8b&#xff0c;\u5f88\u591a\u4f01\u4e1a\u5728\u642d\u5efa Referral\u8001\u5e26\u65b0\u8ba1\u5212\u6216\u8054\u76df\u8425\u9500\u4f53\u7cfb\u65f6&#xff0c;\u4f1a\u9009\u7528\u5982 PartnerShare \u8fd9\u7c7b\u4e13\u4e3a\u8ba2\u9605\u5236\u8bbe\u8ba1\u7684\u65b0\u4e00\u4ee3\u8f7b\u91cf\u7ea7 PRM \u5de5\u5177\u3002<\/p>\n<p>\u5728\u8fd9\u79cd\u5178\u578b\u7684 SaaS \u573a\u666f\u4e0b&#xff0c;\u4e00\u5957\u9002\u914d\u5ea6\u9ad8\u7684 PRM \u5de5\u5177\u901a\u5e38\u8fd9\u6837\u5e2e\u52a9\u4e1a\u52a1\u843d\u5730&#xff1a;<\/p>\n<ul>\n<li>\n<p>\u6781\u901f\u6784\u5efa\u5408\u4f5c\u4f19\u4f34\u95e8\u6237&#xff08;Partner Portal&#xff09;&#xff1a; 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LTV<\/td>\n<td>\u62db\u52df\u5e76\u8d4b\u80fd\u4f19\u4f34&#xff0c;\u501f\u52a9\u4f19\u4f34\u7684\u6760\u6746\u529b\u91cf\u5e26\u6765\u66f4\u591a\u6f5c\u5728\u5ba2\u6237<\/td>\n<\/tr>\n<tr>\n<td>\u5178\u578b\u529f\u80fd<\/td>\n<td>\u7ebf\u7d22\u8ddf\u8fdb\u3001\u9500\u552e\u7ba1\u7ebf&#xff08;Pipeline&#xff09;\u3001\u5ba2\u6237\u670d\u52a1\u3001\u7535\u9500\u8bb0\u5f55<\/td>\n<td>\u4e13\u5c5e\u94fe\u63a5\u751f\u6210\u3001\u5f52\u56e0\u8ffd\u8e2a\u3001\u4f63\u91d1\u6838\u7b97\u4e0e\u7ed3\u7b97\u3001\u4f19\u4f34\u95e8\u6237<\/td>\n<\/tr>\n<tr>\n<td>\u9002\u7528\u573a\u666f<\/td>\n<td>\u4f01\u4e1a\u76f4\u9500\u56e2\u961f&#xff08;Inside\/Field Sales&#xff09;\u7ba1\u7406<\/td>\n<td>\u6e20\u9053\u90e8\u95e8\u3001\u8054\u76df\u8425\u9500\u90e8\u95e8\u3001\u589e\u957f&#xff08;Growth&#xff09;\u56e2\u961f\u7ba1\u7406<\/td>\n<\/tr>\n<tr>\n<td>\u534f\u540c\u5173\u7cfb<\/td>\n<td>CRM \u8d1f\u8d23\u201c\u76f4\u9500\u201d&#xff0c;PRM 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